The Tourbillon and the Terminator

Haute horlogerie meets artificial intelligence — and rediscovers the smartwatch's original sin in the process.

Jun 9 • Octavio

May 2026

Madness

There's a particular kind of madness loose in luxury right now: four years to build a watch that does what a $12 Casio does, and the iPhone designer…

May 29 • Octavio

Royal Flop: the AP x Swatch Collab

The era of pocket-watch-shaped Labubus for grown men with disposable income has arrived.

May 20 • Octavio

March 2025

Wrist Candy? A Guide to Watch-World Slang and Jargon

Your Go-To Glossary to Navigating Watch Enthusiast Slang.

Mar 12, 2025 • Octavio

December 2024

Underdog Watch: Is This the Ultimate 300€ Gift for Christmas?

Champagne looks on a beer budget? This sub-300 Euro watch has me impressed.

Dec 17, 2024 • Octavio

Asymmetry in Motion

ALL Mirage Prussian Blue 38mm Are Sold Out Until 2025: A Collector’s Dream

Dec 2, 2024 • Octavio

November 2024

Hyperwatch Highlight: Girard-Perregaux's La Esmeralda Tourbillon

Seeking unparalleled aesthetics? This $500K custom-made masterpiece awaits your order.

Nov 25, 2024 • Octavio

Gold, Glory, and $400K Later

Twelve Knights and a Yacht-Sized Statement. No other than Roger Dubuis latest release: Knights of the Round Table, Merlin the omniscient edition.

Nov 16, 2024 • Octavio

A Legendary Nautilus for Charity

Returning Icon: Patek Philippe’s One-of-a-Kind 5711 Nautilus to Spark Global Bids for Children Action

Nov 6, 2024 • Octavio

October 2024

What Exactly Is That on Your Wrist? This watch redefines the Future of Digital Luxury

It costs CHF 27 000 to blur the line between the physical and digital. We're talking about the Endeavour Centre Seconds Genesis from H. Moser & Cie…

Oct 26, 2024 • Octavio

The Only Watch Bold Enough for Your McLaren W1

Richard Mille RM 65-01, a Precision Timepiece Designed to Match the Power and Speed of McLaren's Finest Supercar.

Oct 12, 2024 • Octavio

Fancy Names Inflate Watch Prices (?)

Looks like they’re banking on the old pricing trick again—CHF 19,900 instead of a clean 20K. Classic, right? Welcome the Pioneer Retrograde Seconds…

Oct 3, 2024 • Octavio